Case Study

Digital Print – Unique Product
Identification Coding

An Irish based Global Animal Health Pharmaceutical Company with multiple plants all over the world.


Required a pharma carton with serialised QR code to be applied to each carton
The QR Code was for Unique Product Identification in the Asian market
Client was producing this conventionally using two production supply chains
Initially printing the cartons conventionally litho in one location, then overprinting
the serialised QR Codes in a separate location in Europe
High minimum order quantity and costs
8 week lead time


Produce carton digitally in one production run on digital packaging workflow

Digital production can manage code serialisation on cartons in conjunction with full artwork

No minimum order quantity required – On demand production

No Set-Up & Plate Charges

Reducing supply chain logistics

Reducing production lead time

Sustainability Program Friendly


Faster turnaround times from 8 weeks to 2 weeks
Reduced supply chain
Reduced costs
Zero Inventory – no waste – on demand order
Increased sustainability
Improved print quality

More sustainable production with less waste

Reduction in lead time by:


Reduction in print costs, and freight costs with one production location


Digital Printing Technology
Digital printing technology rapidly transforms how pharmaceutical
packaging is designed, produced, and delivered in the Irish pharmaceutical
sector. As a result, digital print is increasingly becoming a popular choice for
pharmaceutical companies in Ireland due to its flexibility, speed, and costeffectiveness.
Digital Print Technology
Digital print technology offers a range of customization options,
enabling pharmaceutical companies to produce packaging materials tailored
to their specific needs. This can include custom sizes and shapes, unique
designs, and the ability to print variable data such as lot numbers, expiration
dates, and product information. In this case the required UPI QR code was
easily managed through the same print production run on each carton.

What Makes Us Different

We listen to what clients are trying to achieve and use our experience in print, production and packaging types to help you identify the most appropriate solution.


We are a dedicated team with years of experience working in the industry.


Our team has worked on 100’s of successful deployments across every sector


We pride ourselves on building lasting relationships with our clients.

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What our clients say

“We needed a style of packaging that stood out. The team at Esmark Finch, helped us design our lovely packaging which ticked all the boxes for us. Direct contact with the chocolates, simple to produce and store. Easy to assemble and striking for the end customer. We are delighted with the end result.”

Colm HealySkelligs Chocolate

“When we first approached Esmark Finch, they spent time getting to know us and our products and what they came back with surpassed our expectations. They took all of our ideas and added their own experience to create our new sleeves / packaging and we’re thrilled with them. We have been inundated with other companies asking us where we get our packaging and are always happy to recommend Esmark Finch.”

Jo DaveyJo's Absolute Nutrition

“What a wonderful find Esmark Finch have been for my business. The key to what we do at Bloomsberry & Co Ltd is the packaging of our chocolate products. The team at Esmark Finch have gone out of their way to help me get this business on to its feet. They have delivered every time, on time. I recommend them 100%”

Helen LeneghanBloomsberry & Co

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